We’ve recently spoken with a few organizations asking about email open-rate expectations. Fantastic question! I thought I’d throw some of the ideas and responses into a single place. Generally speaking, the average open-rate is understood to be around 25% for nonprofits. But that varies wildly. Here is a quick sample of items that influence the […]
Imagine you manage a team of corporate event planners, responsible for overseeing each event and ensuring every single detail is arranged and executed. Your team consists of 8 individuals. The scale of each event is sufficiently large, requiring you to task each individual. If any of them fail, the event will be unsatisfactory (at best) or […]
Getting right to the point, many (possibly even most) software/web developers will simply hand you the deliverable upon project completion and call it a day. The tools and processes used are often held back, forcing you to always go through them for updates or eventually argue with them to get what you need. Although the […]
This morning, I stumbled across this blog post, describing “Good Consultants vs. Bad Consultants”. Although it’s a little rough around the edges, the points it makes are important.