Email Open Rates

December 23, 2019

We’ve recently spoken with a few organizations asking about email open-rate expectations. Fantastic question! I thought I’d throw some of the ideas and responses into a single place. Generally speaking, the average open-rate is understood to be around 25% for nonprofits. But that varies wildly. Here is a quick sample of items that influence the […]

Why Systems Integration is Hard: Ashley, Bob, Cindy, Dave, Emily, Frank, Gina, and Hank

Imagine you manage a team of corporate event planners, responsible for overseeing each event and ensuring every single detail is arranged and executed.  Your team consists of 8 individuals.  The scale of each event is sufficiently large, requiring you to task each individual.  If any of them fail, the event will be unsatisfactory (at best) or […]

The Responsible Consultant: What project information should my software/web developer provide?

November 10, 2014

Getting right to the point, many (possibly even most) software/web developers will simply hand you the deliverable upon project completion and call it a day. The tools and processes used are often held back, forcing you to always go through them for updates or eventually argue with them to get what you need. Although the […]

Define: Good Consultants

November 8, 2014

This morning, I stumbled across this blog post, describing “Good Consultants vs. Bad Consultants”.  Although it’s a little rough around the edges, the points it makes are important.